Interactive Blocks

Choose and configure the Stated block that turns a reader into a participant: poll, quiz, rating, form, question box, contact form or file request.

2026-09-15 · 2 min read

Interactive blocks let a reader do more than read a Stated Page or Experience. Use them to collect a decision, a response, contact details, a file or qualitative feedback.

Start with the outcome you need. Do not add an interaction just to make a publication feel busy.

Choose the right block

• Use a poll when readers need to choose one option.
• Use a quiz when you want a reader to answer questions and see a completion result.
• Use a rating for a quick directional signal.
• Use a form when you need several structured answers.
• Use a contact form when the primary goal is a name, email or other contact details.
• Use a question box when the answer should be open-ended.
• Use a file request when the reader needs to provide a document or asset.
• Use a Voice Agent when a spoken conversation will produce a more useful answer than a typed response.

Add a block

1. Open the Page or Experience in the Stated editor.
2. Add the block that matches the reader’s action.
3. Write a specific prompt or question.
4. Configure the options, questions or fields.
5. Decide whether reader registration is appropriate.
6. Preview the publication on mobile as well as desktop.

Place the block after the evidence or recommendation needed to answer it. A reader should not have to scroll back through the whole report to understand the request.

Design a good request

A useful interaction has one clear job.

Instead of “What do you think?”, ask “Which market should we validate first?” Instead of a broad feedback form, ask for the few fields needed to move the work forward.

For a sensitive decision, state who will see the response and what happens next.

After someone responds

Responses are attached to the publication and can be reviewed in its Results or Responses area. The available summary depends on the block: for example, a poll can show choice distribution while a form captures submitted fields.

Review the detailed responses before acting on a top-level count. A number tells you how many people participated; it does not always explain why.

Next steps

See Responses and Analytics to review activity, or Voice Agents for spoken interviews.